Google I/O 2018: Google Lens Built-in Into Camera App, Will get Sensible Text Selection, Fashion Match, and Far more

Google Lens was unveiled at I/O previous yr as an graphic recognition device that could supply contextual solutions for objects that you scan with the digicam. For instance, scanning a restaurant can clearly show points like the menu, pricing, reservations, and timings. It is Google’s experimental, digital camera-driven lookup motor that brings together search, artificial intelligence, augmented reality, and laptop or computer vision. On Could 8, Google declared the most important update to Google Lens at this year’s developers conference. Apart from getting new options, Google Lens will no more time stay buried inside of Google Assistant and Google Pictures application. Google is now merging the aspect into the native digicam apps in some smartphones.

Aparna Chennapragada, Vice President of Item for AR, VR, and Vision-based mostly solutions, Google, demoed a few new characteristics offered with the new Google Lens at Google I/O 2018 keynote. Initial up, is intelligent text choice that connects the terms you see with the answers and actions you need. This fundamentally signifies users can duplicate and paste text from the serious environment, these as recipes, present card codes, or Wi-Fi passwords, specifically to their smartphone. Google Lens, in turn, assists in generating feeling of a web page of words and phrases by exhibiting appropriate information and facts and images.


For occasion, if you are at a restaurant and you don’t determine the name of a individual dish, Lens will be capable to exhibit you an picture to give you a much better strategy. Google is leveraging its several years of language knowledge in Search enable to recognise the styles of letters as nicely as the this means and context of the words.

Upcoming up is a discovery feature called type match, related to a Pinterest-like manner research option. With the new feature, you can just point the digicam at an product of garments, this kind of as a shirt or a purse, and Lens will search for merchandise that match that piece’s design and style. Google is equipped to attain this by jogging searches via millions of products, but also by knowledge issues like diverse textures, designs, angles and lights disorders, Chennapragada described at the function.

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Lastly, Google Lens now operates in serious time. It can now proactively surface info promptly and anchor it to the factors you see. You will be in a position to browse the globe about you by pointing your digicam. This is probable due to the fact of the advancements in machine finding out, working with the two on-product intelligence and cloud TPUs, permitting Lens to detect billions of phrases, phrases, areas, and objects in a break up 2nd, says Google.

It can also display screen the outcomes of what it finds on top of points like storefronts, avenue indicators or concert posters. With Google Lens, “the camera is not just answering issues, but placing the answers ideal in which the issues are,” mentioned Aparna Chennapragada.

As for integration in the indigenous digital camera applications of smartphones, Chennapragada said that setting up in the subsequent couple of weeks, Google Lens will be integrated inside of the camera application for Google Pixel, and smartphones from other makers these types of as LG, Motorola, Xiaomi, Sony Cell, HMD World/ Nokia, Transsion, TCL, OnePlus, BQ, and Asus.

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Also notable is that Chennapragada, in advance of the a number of new additions for Google Lens, shown a intelligent way Google is employing the digital camera and Google Maps with each other to assistance people much better navigate close to their town with AR Mode. The maps integration brings together the digicam, laptop vision technological innovation, and Google Maps with Road Check out.



We talked over Android P, Google Assistant, Google Pics, and also the most crucial points that Google did not point out for the duration of its I/O 2018 keynote, on Orbital, our weekly engineering podcast, which you can subscribe to through Apple Podcasts or RSS, obtain the episode, or just strike the play button underneath.

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